In: Industry News

BBH will partner with Best Western Hotels & Resorts to offer hotel owners a full suite of bundled technology solutions and fulfill new and improved standards for fast, reliable Internet

Youngstown, OH – November 14, 2019 –Broadband Hospitality (BBH), a preferred provider of cost-effective and scalable total unified technology solutions for hotels, senior living facilities, student housing and MDUs, today announced that it has been selected by Best Western Hotels & Resorts as an Endorsed HSIA (High Speed Internet Access) Supplier. Under the agreement, BBH will collaborate with Best Western Hotels & Resorts in an effort to significantly upgrade and improve the Wi-Fi experience for hotel guests nationwide in all Best Western-branded hotels. This includes creating and implementing new guest Internet standards and bandwidth requirements at Best Western Hotels & Resorts properties as well as the introduction of a tiered program with Complimentary and Premium Wi-Fi options for guests. With BBH as an endorsed supplier, Best Western Hotels & Resorts properties will now also have access to the full range of BBH total unified technology solutions designed to help owners “bundle and save” while providing an optimal guest experience. The partnership was effective September 30, 2019 and was announced at the 2019 Best Western Hotels & Resorts Annual Convention, held October 3-4 in National Harbor, Maryland.

“What an absolute privilege it is to be endorsed by an iconic and well-respected brand like Best Western Hotels & Resorts due to our unique capabilities to deliver superior Wi-Fi and serve as a total technology solutions provider for their properties. We’re honored and excited to play a role in helping Best Western Hotels & Resorts define and implement new standards that will make better, faster, and more reliable Internet a reality for their hotel guests,” said Broadband Hospitality CEO Vince Lucci.

A proven supplier of guest Internet and a full suite of flexible, scalable hotel technology solutions

Broadband Hospitality has a proven track record of partnering with major hotel brands to create and implement appropriate guest Internet brand standards that are designed to give properties a competitive advantage as part of a total unified technology solution. The BBH team works with customers to ensure that high performance Internet delivery is seamless, secure and scalable in order to evolve with changing hotel guest demands.  In addition to its Wi-Fi expertise, BBH’s full range of bundled technology solutions includes mobile apps, fiber circuits, phone systems, DIRECTV, CCTV, digital signage, low voltage cabling and Audio/Video solutions. A true hotel technology partner, the BBH team goes a step further than most technology suppliers by assuming a project management role, managing every upgrade and installation and providing oversight, assurance, and 24/7 technical support each step of the way for its hotel, senior living, student housing and MDU customers.

Through the BBH partnership, Best Western Hotels & Resorts will introduce tiered Wi-Fi service offerings with a premium upgrade option for guests. While this new premium service will be offered as a complimentary benefit to Best Western Rewards® Elite status members, all guests will have the option to purchase the premium Wi-Fi access, where available. The additional revenue generated via these guest purchases will help hotel owners offset the costs associated with upgrading their Internet network to a higher standard.

“In today’s marketplace, fast and reliable Wi-Fi is a necessary hotel amenity, making it a critical part of a traveler’s hotel experience,” said Kevin Velez, Senior Director of Technology Management for Best Western Hotels & Resorts. “As customer expectations continue to expand and evolve, we make it a priority to partner with industry leaders like BBH, who play an important role in helping us meet and exceed those guest expectations. The scalability and flexibility offered by BBH enables us to deliver simple, smart and cost-effective technology solutions to our hotels, giving them the tools they need to upgrade the guest experience.” 

About Broadband Hospitality

With 25+ years of hospitality technology experience, Broadband Hospitality (BBH) is a single source for innovative technology solutions that help hotels, MDUs, senior living and student housing complexes to improve performance and enhance their customer experience. BBH products and services include High-Def TV, High-Speed Guest WI-FI, fiber circuits, PBX and phone systems, interactive solutions, low voltage cabling, CCTV, Audio/Video, Project Management and 24/7/365 U.S.-based support. BBH is a Choice Hotels Qualified Vendor, a Best Western Endorsed Supplier, a Phonesuite Platinum Partner, an AT&T Partner Exchange Platinum Solutions Provider, DIRECTV® L&I Dealer of the Year and a DIRECTV Dealer Advisory Council member. The company draws from a nationwide network of industry-leading vendors to deliver cost-effective results for properties seeking a unified solution in today’s technology-driven, customer-centric world.

BBH is headquartered in Youngstown, Ohio and currently supports over 1,000 customers in the United States, Mexico, and the Caribbean. To learn more, please visit

About Best Western® Hotels & Resorts:

Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand within the BWH Hotel GroupSM global network. With 17 brands and approximately 4,700 hotels in over 100 countries and territories worldwide*, BWH Hotel Group suits the needs of developers and guests in every market. Brands include Best Western®, Best Western Plus®, Best Western Premier®, Executive Residency by Best Western®, Vīb®, GLō®, Aiden®, Sadie®, BW Premier Collection® and BW Signature Collection®. Through recent acquisition, WorldHotels® Luxury, WorldHotels Elite and WorldHotels Distinctive brands are also offered. Completing the portfolio is SureStay®, SureStay Plus®, SureStay Collection® and SureStay StudioSM franchises**. For more information visit or

* Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.

**All Best Western, WorldHotels and SureStay branded hotels are independently owned and operated.